Commerce
Optimizely Commerce provides digital storefronts, product catalog management, and order processing capabilities within the Optimizely One ecosystem. This section covers the architecture, edition differences, and integration points that connect Commerce to CMS, ODP, and other Optimizely products.
Optimizely Commerce Understand why Commerce exists in Optimizely One, how Configured and Customized editions differ, and how Commerce connects to CMS, ODP, and Recommendations.
Catalog Architecture How catalogs, categories, products, and variants form a hierarchy and why this structure matters for both Configured and Customized editions.
Pricing Engine How pricing works through base prices, customer group pricing, quantity tiers, and multi-currency support, and why pricing is decoupled from the catalog.
B2B Workflows Why B2B differs from B2C and how Commerce handles purchase orders, approval workflows, budget management, and punchout catalogs.
Cart and Checkout Model How the cart-to-checkout-to-order lifecycle works, including validation pipelines and payment abstraction.
Order Processing Pipeline What happens after checkout -- order states, fulfillment, returns and RMA, payment capture, and the event-driven pipeline.
ERP Integration Patterns How Commerce connects to ERP systems through real-time and batch sync patterns, conflict resolution, and data mapping.